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The Natural Death Centre

Rosie Inman-Cook manages both the Natural Death Centre charity (which has been at the forefront of death and dying issues for 28 years) and the Association of Natural Burial Grounds.
She entered funeral world 20 years ago setting up and managing what is now the busiest and deepest green, woodland burial ground in the UK - South Downs Natural Burial Site. Her day job is manning the charity's helpline, finding solutions to the many queries and problems that the public present with. Busting myths and empowering families and the dying to get what they want and not what someone wants to sell them.
She lives in a caravan with her family whilst self-building an underground 'grand design' of which she is architect, project manager and main contractor; she loves her concrete mixer (mechanical). When the opportunity arises she is a keen gardener and amateur naturalist and has also started running her local pub's quiz.
Question: How did the expression 'the stinking rich' come about?

The Natural Death Centre Charity
Registered Charity no. 1091396
The Natural Death Centre is an educational charity which sees death as a natural part of life. Founded in 1991, it is committed to supporting cultural change and is working towards a situation where all people are empowered in the process of dying, and organising a funeral.